What the judges had to say…

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The DBA Design Effectiveness Awards are one of the most sought after design prizes in the world. Why? Because they provide solid and compelling proof of the impact design can have on business success and demonstrate on a multitude of levels, why design is a sound commercial investment.

Top CEOs and leaders from globally renowned businesses, met to deliberate and determine the winners in stages of judging. You can see the full list of 2016 judges here.

Listen to what the DBA Design Effectiveness Awards Judges had to say about Absolute’s award winning rebrand for Pasty Presto. Skip to 01:52 if you want to get straight to it, although the whole video is pretty inspiring if you ask us, and well worth a watch…

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