What tone of voice should you use?
(What does your choice of words say about the kind of business you are?)
Is your language fresh and original, or are you settling for the same clichés your competitors use?
And is what you’ve written clear, consistent and accurate? (If it isn’t, what assumptions will people make about your business, product or service?)
People can spend good money and months on their colours, fonts, logos and photos, only to waste all the effort they’ve made by settling for dull, confusing or over-long copy.
We work with hardworkingwords to make sure your words are a perfect fit for your brand, whether brochure, website, leaflet, hoarding, strapline, press ad or tone of voice advice.